wade through (F) – Get Ford Motor Company Report know that the top spot in the electric vehicle market seems out of reach now.
Tesla (TSLA) – Get Tesla Inc . Report seems to be increasing his lead and consolidating his dominance. Elon Musk’s group appears to have more control over disruptions caused by supply chains, chip shortages and raw material spikes than its competitors.
Musk also recently confirmed that the automaker expects to produce 1.5 million vehicles by 2022, up 60% compared to 2021.
This performance will be despite the fact that Tesla’s Shanghai factory was closed for three weeks starting March 28.
“I think we actually have a reasonable chance of a 60% increase from last year,” Musk said during the first-quarter earnings call. “Most likely, production in Q2 will be similar to Q1 maybe a little lower. But it’s also possible we can pull the rabbits out of their hats and go a little higher but that would be cool roughly.”
“But then Q3 and Q4 got a lot higher. So it looks like we’ll be able to produce over one and a half million cars this year. That’s my best guess.”
Lincoln Goes Green
Tesla has four factories: Fremont, CA, Austin, TX, Shanghai, China, and Berlin, Germany.
The California plant currently has an annual production capacity of about 100,000 Model S/Model X and about 500,000 Model 3/Model Y, according to the automaker.
Shanghai can produce a minimum of 450,000 Model 3/Model Y per year.
Production sites in Berlin and Austin are in the process of increasing production levels, the company said.
Despite Tesla’s glaring strength, Ford hasn’t given up.
The legacy automaker led by Jim Farley is in the process of transforming into an EV superpower house, having separated its gasoline car business, the Ford Blue, and its battery-powered vehicle, the Ford e.
While chip shortages and difficulties faced by its suppliers are affecting production of the Ford Mustang Mach-E electric SUV — Ford will have to suspend orders for all configurations — the automaker remains ambitious.
Ford has just unveiled an electric vehicle concept for the high-end brand Lincoln.
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This vehicle, which is a crossover/SUV called the “Star,” is Lincoln’s first all-electric model, a brand that has established itself more in China than in the United States.
“As Lincoln enters the next chapter in our transition to a zero-emissions future, the Lincoln Star Concept will lead our fully electric vehicle portfolio,” said Joy Falotico, president of Lincoln.
“This is an excellent example of how we are redefining luxury for the next generation as we work to turn vehicles into third spaces, true havens, for our clients.”
Lincoln Star introduces a new design language that will define the brand’s next electrified lineup.
It is a crossover SUV with a sleek exterior design and panoramic windows. Most vehicle badges are headlights rather than the traditional physical logo. The silhouette is reminiscent of the Land Rover Range Rover SUV.
Four New EVs in 2026
You have a trunk that extends like a drawer for more storage and a full suite of sensory interior moods — coastal mornings, mindful vitality, and chilly nights — that alter the sound, lighting, and even smells of the vehicle cabin.
It also has an aerodynamic profile.
The Lincoln Star concept was designed to be the “ultimate sanctuary” for the wealthy elite who would rather be pushed through the big cities of tomorrow.
The Star, like many new luxury vehicles from competitors, has a large screen on the dashboard and a retractable steering wheel that can be stored.
The two front seats of the vehicle can be swiveled to face the rear seats, providing a lounge-like setting.
Not sure if this concept will be translated into production vehicles. But this is an opportunity for Ford to gauge customer interest and show what the future holds for the brand.
Lincoln had a hard time establishing himself in the United States. Last year, sales fell 17.5 percent to 105,410 units sold. This is almost three times the decline recorded by the Ford brand, which is 6.2%.
Lincoln expects electric vehicles to account for more than half of its global volume by mid-decade and 90% of North American sales by 2030.
The brand plans to launch four new electric vehicles by 2026, when 50% of its global sales will be electric vehicles.