Here’s How Much A 1972 Ford Bronco Priced Today

The Ford Bronco is a unique line of vehicles and one of the best known wade through truck in history. Loved for its stylish, pioneering looks and outstanding demolition capabilities, the Ford Bronco is the vehicle of choice for all occasions. Now through the 2022 model year, the Ford Bronco still carries the hallmarks of its predecessor: Robust, Practical and Reliable. Let’s take you back to where this bloodline started.

In mid-1965, the first generation Ford Bronco was rolled off the production line for sale for the following model year. The Bronco was originally developed as a compact all-terrain vehicle, starting as a utilitarian four-wheel drive body-on-frame SUV. During its lifetime, the first-generation Bronco was available in three main body styles, the Roadster, the Pickup, which Ford called a functional utility vehicle, and finally, the most famous wagon body style. Bronco sells about 24,000 vehicles. As a new vehicle of its kind, the first Bronco sold like hotcakes, inspiring a second-generation family that debuted in 1978.

The first-generation Ford Bronco is an affordable classic in 2022. We’ll take a look at the current value of the classic Ford Bronco and why it deserves a place in your classic collection.

History of the Ford Bronco

The Bronco has emerged partly as a result of the growing popularity of all-terrain vehicles and in part to capitalize on new markets outside the outback. But Ford knew they had to listen to the market demand for the market to accept the wild horse. Prior to introducing the Bronco, Ford had spoken to members of the 300 off-road club to get a clearer picture of what to make. The brand also meets thousands of off-road vehicle owners and even talks to other people who have never owned or driven a 4×4 vehicle.

The actual development of the Bronco didn’t begin until 1964 when Ford spent about $300,000 researching and creating the Bronco concept. The Ford Bronco is the brand’s response to the highly acclaimed International Harvester Scout, Jeep and Range Rover, and Toyota Land Cruiser.

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Features That Made the First Generation Bronco a Legend

Initially, Ford designed the first-generation Bronco as a comfortable two-seater. The front fenders protrude above the hood. This gives the driver a view from the corner of the car. The box body of the first Ford Bronco sits on a completely new chassis. The Bronco breaks new ground, offering the best handling on the road and out in the open. This paved the way for Americans who rarely ventured outside of malls and interstate stops.

Standard equipment includes rear fender flares, pivot spare tire carrier with cover, black roll bar, Hurst shifter and steel wheels with factory cover. The first base model had no doors or roof. It boasts a removable hardtop with color lock to the exterior. It also had a swinging spare tire carrier and factory chrome hubcaps. In 1972, the Ranger trim level became the first Bronco to offer a model-specific body line. The Bronco Ranger models come with custom wheel covers, fabric seats, wooden door panels and a carpeted interior, for even more exclusivity.

All first-generation Bronco models measure 151.5 inches in overall bumper-to-bumper length. The Bronco’s 92-inch wheelbase welcomes a spacious interior across all trim levels. Inside, the Ford Bronco features front bucket seats and rear bench seats, hidden in smooth fabric or leather. The removable fiberglass cover features side windows in the top trim level. Bronco instrumentation includes speedometer, odometer, fuel gauge, oil pressure gauge, ammeter and temperature gauge.

Another beloved feature of the first-generation Bronco is the powertrain. Under the hood, the first Bronco packs a 105-hp 2.8-liter inline-6, inherited from the Ford Falcon. Initially, the brand offered a 200-hp 289-cubic-inch V8 engine as an option for customers who needed more power. To keep production costs low, Ford installed a 3-speed manual in the steering column and a gear lever on the floor for the 2-speed transfer box. This configuration allows the driver to switch to two-wheel drive in a four-wheel drive system on the go.

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How Much Does a 1972 Ford Bronco Sold For Today?

In the first year, the Ford Bronco was available for a base price of $2,194 for all trims. For the 1972 model year, the price of the Ford Bronco goes up to $3,365 without the display package and the optional 4.9-liter small-block V8 engine.

Today, buyers should expect to pay up to $70,018 for a 1972 Ford Bronco, with some examples sitting with the highest average selling $90,012, according to, a site that collects and tracks classic vehicle auction records. As you would expect, prices depend on conditions and mileage.

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